SAYIING GOODBYE TO AN ICON. AFTER A DECADE OF CHAMPIONS WE'RE MOVING ON.
Shop Breakfast Of Champs before it’s gone. Styles closing weekly. Up to 50% Off
Take an extra 15% off Sale items with code THISISIT at checkout
Security Tank
$50.00 $40.00 Sold Out
Lover Cotton Panties — 3 Pack
$79.00 $59.25
Too Iconic For My Ex Tee
$65.00 $52.00 Sold Out
Hot Lap Shorts
$58.00 $43.50 Sold Out
EROS Tee
$75.00 $60.00 Sold Out
Breakfast of Champs Crop — Sun Bleached
$60.00 $48.00 Sold Out
Part Time Lover Tank
Lover Cotton Panties — White Dot
$35.00 $28.00
No Entry Shorts
$55.00 $44.00 Sold Out
For the last 12 years, you’ve been part of something incredibly special.
Breakfast Of Champs became more than a tee, it became a legend
Now as we say goodbye to the icon, I'm about to share the most exciting thing I’ve ever created, and I’d love you to see it first.
Not a new chapter. A brand new story.
Your invitation starts here
